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Hyundai Automotive Takes Risk with New Luxury Model

Hyundai Automotive is known for taking risks in order to compete with the other major automakers. However, the new Genesis luxury model is one of the biggest risks that Hyundai Automotive has attempted. Luckily, analysts are saying it’s not much of a gamble.

The South Korean automaker has had plans to expand its lineup from mere “budget buggies” to something more luxurious and creative. Enter the 2009 Genesis. This luxury vehicle has an astounding starting price of $33,000, much lower than about every other luxury vehicle on the market today.

Hyundai Automotive spent more than $750 million developing the car and its new engine. The automaker hopes this will be a “halo” car, meaning that its “aura of prestige” will bring the reputation of the entire brand up to new heights. The company has even required some dealers to remodel their facility, ask their sales representatives to attend Genesis boot camp and launched a multi-million dollar campaign to bring attention to the new vehicle. All of this is in hopes that consumers will give the new Genesis a chance and at least take it for a test drive.

“This is a very ambitious company,” said John Casesa, a consultant with the auto industry. “They want to do in 10 years what it took Toyota and Honda 30 years to do.” Judging from the press and excitement, Hyundai is going to accomplish its goal. Check your Lansdale area Hyundai dealer for information on features, prices and release dates and reserve your Genesis today!

Honda President Aiming for 2009 Profit

In a move that screams confidence, Honda’s president is aiming for profit in 2009. Yes, that’s right…profit. Actual profit!

Is this man crazy or just oblivious to the current economic struggles? Turns out neither. Honda’s head said that he believed that profit was possible and that it was a goal for 2009, but he also asserted that the strong yen could prompt the “hollowing out” of the Japan industry. Within this context, Takeo Fukui told reporters that his company would not adjust the 2008-2009 profit projections. If they hit them, they hit them. If they miss, they miss.

Sounds simple enough, doesn’t it? Honda is setting realistic goals and reacting to the industry with confidence. That should spur consumer confidence in Honda, in turn, and may actually result in a relatively decent year in 2009 should the industry be able to pull at least partially out of this freefall. Of course, that all remains to be seen and top brass at companies like Honda are hoping for the best.

Regardless of what Santa brings this Christmas, most car companies remain in quite a bit of trouble. Honda is no exception, but at the very least the car company is looking ahead to the future with a plan. From Allentown auto to markets in Pottstown, every Honda dealer is hoping for the best.

Honda Civic: The Most Stolen Car in Canada

Once again the Honda Civic has proven itself to be the favourite of car thieves operating in Canada. The Insurance Bureau of Canada has just released its list of the top stolen vehicles of 2008 and, for the second year in a row, two models of the Honda Civic have made the list.

The 1999 and 2000 Honda Civic SiRs both topped the list of most stolen vehicles in Canada for 2008. The cars, both two door models from Honda, have made the list because they’re “easier to steal” according to IBC vice president of investigations Rick Dubin. ”It doesn’t have a theft-protection system. (It’s) a sporty car, very desirable,” he said.

In third place on the list was the 2004 Subaru Impreza WRX/WRX STi 4-door AWD, with fourth place going to the 1995 Dodge/Plymouth Grand Caravan/Voyager, and fifth place to the 1995 Dodge/Plymouth Caravan/Voyager.

Much of the problem with stolen cars is that organized crime rings are targetting certain models. There are measures that car owners can take in order to prevent their cars from being stolen, of course. Locking doors, leaving valuables out of the car, using an anti-theft device, and parking the car in a safe area are all good ideas in preventing theft.

Whether you live in Canada or Doylestown, you can rest assured that thieves will be targetting that special present you got for yourself at the local Honda dealer. Keep your eye on it, lock your doors, and be safe out there.

Allentown Auto Wants You to Rediscover Philadelphia Christmas

If you’ve had many memories of Christmas in Philadelphia and you want to relive those memories this season, your Allentown auto dealers encourage you to do so. Here are some things you and your family might enjoy to relive your childhood memories and create some new ones with your kids.

The Please Touch Museum is a place full of holiday decorations and attractions for the entire family. You can look into toymaker shops, sit in the once-mobile monorail that used to go around Wanamaker’s toy store and ride the Woodside Park carousel.

Macy’s is another fun place to visit during the Christmas season. The store offers a dazzling light show that follows the same patterns of Wanamaker’s first production in 1956. The store also has attractions like Dickens Village which allows visitors to step back in time to 1840s London. There are more than 100 figures to help you get the full experience as well as lighting effects, story boards, sound effects and much more to add to the experience.

While you’re in the area, why not visit a Pottstown area Hyundai dealer for a great deal on a new or certified car? I can’t think of a better holiday gift than that…can you?

Formula One Cutting Costs by 30%

After Honda withdrew from Formula One competition amid recession fears and economic struggles, the auto racing series will cut its own costs by 30% to try to help the industry. There will also be a ban on in-season testing to help environmental issues and raise the profile of the company in terms of responding to the global warming crisis.

With the world seemingly in crisis mode, Formula One is hoping that it can gain some of its profile back and become a solid option for entertainment in these trying times. 

The measures were backed by the teams two days ago and were approved by the FIA, which is F1′s governing body, today. It is expected that the measures may help support a series that gets most of an estimated $1.6 billion annual investment from five carmakers. The companies race in Formula One to promote their brands and hope to raise their company profiles as well by participating in these measures of change. 

If F1 gets their act together, it is possible that other racing bodies will follow. With NASCAR and others representing other carmakers and their products, it is likely that the pull will be felt everywhere.

With this move largely set in motion by the departure of Honda, one wonders how it will impact the individual Honda dealer outlets around the United States. Dealerships from Doylestown to those Allentown auto dealers will have to make the proper adjustments to remain competitive as well, with or without the additional boost of promotions from Formula One racing.

Allentown Auto Salutes Jersey Shore Restaurant

Every once in awhile, something comes along that truly needs recognition. Your Allentown auto dealers want to recognize the Langosta Lounge and its owner – Marilyn Schlossbach – for its dedication to the area’s poor and less fortunate.

On Christmas Day this year, Schlossbach plans to close her Jersey Shore restaurant in order to provide free meals, toys and clothes to people who are in need. This is a commendable act since other restaurants in the area are busy taking reservations for expensive Christmas buffets and dinners. Schlossbach has teamed up with Asbury Park’s Trinity Church and friend Pat Sherman to make her restaurant a place that will give back to the community on a day when nobody should go hungry.

This isn’t the first time Schlossbach has done this, though. She did the same thing on Thanksgiving day this year and nearly 1,000 people showed up throughout the day for the dinner at Langosta Lounge. They play to have at least this many people for Christmas Day as financial times have gotten even more difficult in the last few weeks.

If you’re like to help out, Schlossbach could use some generous donations of hams, turkeys and desserts. You can also donate hats, gloves, toys and anything else that would help make someone’s Christmas extra special.

Your Lansdale area Hyundai dealer is also dedicated to giving back to its local community. Visit one today and see what you can do to help out!

More Honda Output Cuts

With Congress and government trying to stop the bleeding in the automotive industry, many companies are struggling to take matters into their own hands to stop the outpouring of cash and revenue that is costing so much money from top to bottom. Honda is one such company and they have had to make more output cuts as of late in order to keep up with the shortage in customers and the lack of revenue.

Honda will cut another 119,000 units from planned production in North America through March in the midst of a deepening downturn in industrywide auto sales.

This marks the latest production cut and means that Honda will have cut a total of 175,000 vehicles from planned production for its fiscal year ending in March 2009. These cuts have been taken by other car companies across the board, as each one comes to terms with an industry that is ultimately failing as the result of the deepening chasm of economic stress in the United States and global markets.

Without something to occur soon, more Honda dealer outlets will be feeling the immense strain. PA dealer, Lansdale Honda dealer outlets, and everyone in between will be feeling the massive push and pull of economic turmoil as it becomes harder and harder to move cars off of the lot. Prices are dropping and costs are being slashed in order to move merchandise, so now might be a great time to buy if you’re in the market for a car.

Would Big Three Failure Increase Hyundai Automotive Stature?

Much has been said about the crisis that the Big Three domestic automakers have found themselves in lately, but nobody has mentioned Hyundai Automotive.

Hyundai Automotive, the South Korean automaker that has become the fifth largest automaker in the world, is an example that domestic car companies should have started following several years ago. Hyundai Automotive adapted to a changing market and consumer needs by constantly re-evaluating their product and making changes when necessary.

The Big Three didn’t do that as much.

As a result, Hyundai Automotive is poised to take one of the top spots in the list of the most successful automakers in the world. The engineers at this company have created hybrid cars, luxury cars at affordable prices and much more that you can find at your Doylestown area Hyundai dealer and beyond.

What are your thoughts about the current bailout plans being tossed around? Do you think the car companies should be allowed to fail and the free market should take over? Or should the government give them some money to help them out? I say as long as the retirees are taken care of in some way, the car companies can whither away unless they can change and adapt to a new and emerging market. What say you?

Honda Still Spending on U.S. Ads

Despite the economic turmoil, Honda is saying that it still plans on spending considerable money on American ads to help boost revenue in the United States.

Honda is facing its first U.S. sales decline in 15 years, but its plans to maintain and perhaps even increase American ad revenues aim to cut that decline off at the pass and hopefully start spreading some information about the company’s products to the masses. While there is certainly no guarantee that Honda’s spending will account for any improvement in the company’s revenue, it is a road that Honda is prepared to take regardless of the possible risks.

This shows Honda as a company forging ahead, while other companies are considering bankruptcy and mergers and other bailout options. Honda is making its marketing plans as auto sales stumble because of the U.S. recession and credit crisis. Fitch Ratings has forecasted that sales in 2009 will fall to 11.6 million vehicles, from an estimated 13 million this year. In 2007, the industry sold 16.1 million cars and light trucks.

Honda is different in terms of other car companies in that it does not offer cash rebates to its U.S. buyers. And there isn’t any plan to do so, either, as Honda’s notion of forging ahead appears to be fully operational at this point and time. 

From PA dealers to the Honda dealer in Lansdale, this is one car company insistent on not suffering through the credit crunch in America.

Winter Driving Tips from Hyundai Automotive

With winter here, your Hyundai automotive dealers want to make sure drivers have the tips and advice they need to stay safe on the roads. Here are some tips to keep in mind when you encounter snowy roads, icy patches and wet weather.

1. Take extra precautions on bridges and overpasses. These parts of the road freeze over much quicker than other parts because of the cold air underneath. Slow down before getting on overpasses and be careful of oncoming traffic, too.
2. Stay with your car if you become stranded. Freezing temperatures and below zero wind chills can be fatal if you’re exposed to them for long periods of time. Your car will give you some protection from those elements, but be sure to keep your window down a little to prevent carbon monoxide poisoning.
3. Keep a cell phone with you and make sure people know where you are going. If you plan to drive on less busy highways and roadways, tell a few people where you are going. That way if you end up in a ravine or somewhere, emergency crews can follow your path and find you quicker.

For more information about winter driving tips, visit your Lansdale area Hyundai dealer. You may even find a new or used car that will be better on the wintry roads than your car. Check them out today!

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