It looks like Hyundai made a huge splash with its ads during this year’s Super Bowl. The ads promoting the new Hyundai Assurance Program and the new Genesis Coupe luxury car made viewers rush to their computers and look up information on the Genesis and other Hyundai cars in the last couple days.
In terms of numbers, the Kelley Blue Book website reported an 82 percent increase in page views for the new Hyundai Genesis. Online searchers were also particularly interested in the new Assurance Program which allows new Hyundai customers to bring their Hyundai car back to their dealer within one year after purchase if they involuntarily lose their source of income.
“Our Web traffic data shows the online effect today’s vehicles commercials have on shoppers and where they go to find the latest new-vehicle information,” said Rick Wainschel, the senior vice president of marketing and analytics for Kelley Blue Book. Kelley Blue Book has been helping car buyers research prices and other information about cars since 1926, making it one of the foremost leaders in consumer information in the auto industry.
With Hyundai’s bold approach and obsession with getting new customers, why not visit your Pottstown area Hyundai dealer today and see what the excitement is all about? You’ll be glad you did!